McClatchy has announced that Titletown, TX, the real-life, inside account of an elite Texas high school football team's journey for a sixth state championship in eight years, is being featured as part of Facebook's new Watch platform.
Watch is a place where people can find Shows, a new type of video on Facebook. Users can engage with a broader community and subscribe as new episodes are released each week. Facebook continues to roll out Watch to users and Titletown, TX can be found here: www.facebook.com/titletowntxMore
For digital editors and content producers looking to get a better handle on how their content is performing on social, CrowdTangle is an excellent tool.MORE
When a user shares your content, that post can reach more people and also new users who aren't already following you on social media. And as posts shared by friends and family are still favored in Facebook's algorithm, focusing on that metric can help make sure your posts will be seen.MORE
For anyone who has been following Facebook's news feed algorithm changes over the years, it seems like with every change announced, publishers collectively hold their breath waiting for their traffic to drop off a cliff. So far publishers have not seen a significant change in Facebook referrals, especially if they post quality content. So what exactly is quality content, and if you're managing a Facebook page, how do you combat this algorithm change to make sure your fan pages see your post?MORE
It's time for newsrooms to restructure their planning processes with digital at the forefront so that news is ready for readers when – and where – they want it. Rethinking entrenched newsroom processes can be daunting, though.
Recently, GateHouse Media News & Interactive held a training to help newsroom leaders figure out where to begin. Read on for three of our favorite pieces of advice from the training, or download the whole presentation here.MORE
Destin.com is for visitors and locals alike. And, the site's connection to the Northwest Florida Daily News puts it above all other coastal tourism-oriented websites.MORE
How will your newsroom cover July Fourth festivities this year? If your answer is limited to a print event preview, photo gallery or a quick video of the local parade, I challenge you to get creative and add something new to your coverage. Here are some interactive coverage ideas to get you started.MORE
Reporters can set themselves apart on platforms like Periscope by not just creating brand recognition for their newsrooms, but by treating themselves as a brand. Here are some best practices to keep in mind.MORE
Open discussion of issues is important to the general public. It's also important that newspapers have clear guidelines for those dialogues. View the guidelines set in place by the Galveston County Daily News.MORE
Advocate Digital Media will market it, place it, produce it, and maybe even put it in the newspaper. This article also includes a television commercial promoting Advocate Digital Media.MORE
Analytical measurements are helping the staff in Rockdale County determine the sweet spot for content in its new digital edition. This small staff is now producing one print edition a week and one digital edition -- and wowing its readers, advertisers and publisher!MORE
The Washington Times' unique subscription portal allows readers to earn money toward their subscription fees by engaging certain advertisements and marketing opportunities inside an app that it created.More
Delivering functionality that goes beyond being just another job search app, the Chron Jobs app is an integral part of planning and executing a long-term career path.More
This free playbook from Second Street includes tips and ideas for running successful online promotions.More