Penny Muse Abernathy, a professor and the Knight Chair in Journalism and Digital Media Economics at the University of North Carolina, has done groundbreaking work both documenting the rise of "news deserts" and developing sustainable business models for local news organizations.
She shared a noteworthy example of diversification in her interview with the Medill Local News Initiative's News Leaders Project.
In this article, read about how The Pilot, a twice-weekly hundred-year-old paper in the Sandhills of eastern North Carolina, has transformed its business model, developing critically important digital skills while also remaining first and foremost a newspaper company with strong ties to the community where it is located.More
BlueVenn to help Seaton Publishing Company with data-optimized approach to audience growth, monetization
BlueVenn has been selected by Seaton Publishing Company to drive multi-channel audience acquisition, engagement and retention.
Jay Seaton, executive vice president and publisher at Grand Junction Media, Inc. commented: "After participating in The ROUNDTABLE at Vail these past two years, my brother and I have recognized the urgency to embrace a data-optimized approach to audience growth and monetization. Seaton's partnership with BlueVenn will enable us to implement such an approach quickly, effectively and cost-efficiently. We can't wait to get started."MORE
Download editorials, editorial cartoons, promotional ads and more to help your newspaper draw attention to National Newspaper Week, Oct. 6-12.
All of the materials are available for download at no charge to daily and non-daily newspapers across North America.MORE
McClatchy is focusing its attention on the power of its opinion journalism to drive subscriptions and engagement across its portfolio of 30 media companies.
In a memo released to staff last week, Kristin Roberts, vice president of news, and Colleen Nelson, national opinion editor, outlined the effort to achieve deeper results from its opinion pages.MORE
Arkansas County Broadcasters, Inc., operating under the East Arkansas Broadcasters company umbrella, has purchased the Stuttgart Daily Leader from GateHouse Media.
The Stuttgart Daily Leader has served Stuttgart and the surrounding communities since 1885.
Scott Siler, chief operating officer for EAB, said: "Our company is excited to purchase the Stuttgart Daily Leader. We feel like adding the Daily Leader to our group of six radio stations in South Central Arkansas will be a great outlet to help us continue to provide great local news and information to the area. We will be making plans over the next several weeks to bring the paper back in some fashion as soon as possible."MORE
I am happy to share some good news with my fellow SNPA members. My family and I especially want to share with you some of our thinking and reasoning behind our decision. All of us (Ben, Palmer, Olivia, Eliza and me) have made a commitment to donate $25 million to the University of North Carolina's School of Media and Journalism.
This is the largest donation ever in the history of our family. We are lending our name and it will now be called the Hussman School of Journalism and Media. Here's why we are doing it.MORE
After successfully launching Stratica, a new strategically-focused Advertising & CRM media solution earlier this year, Brainworks Software marks yet another milestone by celebrating over 30 years of innovative media software development.MORE
Recognize the accomplishments of your newspaper carriers who are working hard to get your newspaper into the hands of readers. Download this customizable ad to run in your paper.MORE
The Brechner Center for Freedom of Information has announced the debut of the Journal of Civic Information, the first open-access, interdisciplinary journal that publishes peer-reviewed research related to the field of public information accessibility.
The journal, which will include articles from both scholars and practitioners, will publish online quarterly. Topics will include issues regarding access to public records and meetings, court transparency, access to public employees and elected officials, open data and technology, and other related matters, with an emphasis on issues relevant to the state-and-local levels of government.MORE
The E.W. Scripps Company and the News Literacy Project, a nonpartisan national education nonprofit, are teaming up to help the next generation of news consumers discern credible information from misinformation in today's media landscape through virtual classroom lessons, training programs, journalists' visits with students and a National News Literacy Week.MORE
Duncan McIntosh, president and group publisher of the Duncan McIntosh Co., Inc. and owner of Editor and Publisher, has announced today the sale of the trade magazine to media consultant Mike Blinder and a newly formed company: The Curated Experiences Group.More
The spirit of SNPA – since its founding in 1903 – has fostered an atmosphere where friendships flourish, valuable information and experiences are freely shared and help is volunteered, even by earnest competitors.
The late Joe D. Smith Jr., former publisher of the Alexandria (La.) Daily Town Talk, was one of a number of SNPA leaders who shared remembrances as part of a film produced in 1978 in celebration of SNPA's 75th anniversary. Smith served as president of SNPA in 1970-71.More