Florida Weekly defied the odds for new start-ups and became media leader 2/28/17

By Mary Ann DeSantis, SNPA Correspondent

Just as Florida Weekly launched in 2007, the nation was headed into the "great recession." Pason Gaddis, however, did not let dire economic predictions steer him away from his vision to create a publication that would become a technological leader in Southwest Florida's media arena. As president and CEO of Florida Weekly, Gaddis spoke at the 2017 Key Executives Mega-Conference in Orlando about being a "Print Disruptor."

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Local newspaper also provides local TV 2/24/17

By Jane Nicholes, SNPA Correspondent

Calkins Media was the recipient of the Mega-Innovation Award presented Friday afternoon at the Key Executives Mega-Conference.

When Calkins Media was named a finalist for last year's Mega-Innovation award, its video stream produced by the Bucks County Courier Times was a repeating four-hour content block. Now, it is essentially a local TV station.

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Print classifieds merge with digital 2/24/17

By Jane Nicholes, SNPA Correspondent

To revive classified advertising, the Albuquerque Journal linked its print product to smartphones. The result has been a positive swing of more than $70 per ad.

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At McClatchy, everyone can innovate 2/24/17

By Jane Nicholes, SNPA Correspondent

Despite the industry-wide focus on digital, many a newspaper company is still trying to figure out how to make money at it. Revenue from digital often makes up only a small percentage of total annual revenue even if the percentage is growing.

But McClatchy's answer to that question as asked on the Mega-Innovation Award entry form is an eye-popping 72 percent. Yes, digital revenue made up 72 percent of total revenue over the past 12 months.

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The Sway's marketing tactics are a little bit different 2/24/17

By Jane Nicholes, SNPA Correspondent

If there's another newspaper with a beer named after its innovation, we haven't heard about it.

The Pilot publishes Wednesdays and Sundays and circulates 12,500 papers in Southern Pines, N.C. It, like many other papers, looked for a way to reach millennials with advertising and news while capitalizing on the services offered by its in-house First Flight Digital operation.

What The Pilot came up with does not involve top executives at the paper, and it isn't afraid to take a risk. The name of the product is The Sway, and it's an email newsletter "that delivers bite-sized information with a funny, snappy voice," according to the paper's entry.

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Innovation Award finalists to present this afternoon at Mega-Conference 2/24/17

Learn from these innovative companies at the Key Executives Mega-Conference.

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GateHouse investor acquired by Japanese company 2/20/17

Reprinted from News&Tech

Fortress, the largest investor of GateHouse Media – parent company of some 121 daily newspapers and more than 525 local affiliated websites as well as numerous weeklies across the U.S. – entered into a definitive merger with Japanese-based SoftBank for some $3.3 billion.

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Four Gannett papers in the Southwest will be shrinking their print editions 2/20/17

Three daily newspapers in southern New Mexico and one in El Paso, Texas, owned by Gannett, have announced that they will be making changes to their print editions, reducing their size in a shift away from print and towards digital.

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AP and Howard Hughes Medical Institute collaborate to enhance science journalism 2/20/17

The Associated Press has announced a yearlong collaboration with the Howard Hughes Medical Institute’s Department of Science Education on two pilot projects designed to expand AP’s science journalism.

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Love savings? Love revenue? Content That Works has both 2/14/17

Did you know that less than 8 percent of coupons used annually are from digital and the rest are from newspapers?

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