This session, designed for advertising managers and directors, will be moderated by Kelly Till, advertising director of The Virginian-Pilot, Norfolk, Va. No cost, but advance registration is required.More
The 2016 Carmage Walls Leadership Forum will be held Jan. 31-Feb. 2 at The Carolina Inn in Chapel Hill, N.C.
The program is designed for executives from newspapers with circulations of 25,000 or less. The agenda and discussions will provide publishers and other key executives from SNPA's small newspapers a venue to explore the issues most important to them and to mine the industry's best minds for practical solutions.MORE
SNPA is offering an exceptional opportunity to its members to visit Cuba for a five-night, six-day experience next April.
This guided adventure will include intriguing excursions, informative discussions, and personal contacts with a variety of Cubans – university professors, musicians, artists, teachers, students and everyday people. We will explore Havana's timeless streets, visit its famous landmarks, venture into the countryside, savor local cuisine and talk with Cubans about their way of life.MORE
Here's what six participants will take away from this conference.MORE
Newspapers aren't the only businesses struggling to adapt to the Internet. Many advertisers, especially local small businesses, know they need to reach their customers online but don't know how.
If newspapers don't step up to help their advertisers, someone else will.MORE
(Photo by Sara Greer)
Publishers need to follow their readers to mobile if they want to preserve their newspaper's voice in the community.
That was part of the message on Monday during the first day of the May 18-20 conference, "From Disruption to Transformation: New Strategies for Prosperity in a Digital Age," a collaboration of SNPA's Traveling Campus and the University of North Carolina's School of Journalism and Mass Communication.
Multiple presenters echoed the same theme, that the industry has seen a watershed moment toward mobile. Monday's presentations focused on the recent changes in the behavior of readers. Tuesday will focus on how to make money in this new environment.MORE