LIONshare could put millions in ad revenue in coffers of local media publishers 8/18/14

By Conrad Jungmann – Donald W. Reynolds Journalism Institute

Over the next year, RJI and LION Digital Media will be transforming LIONshare® from an internal system into an open platform called LIONshare® Media Planner that can be freely accessed by all digital marketers and publishers. Here is a breakdown of what they are building.

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