SNPA's NEX GEN mentor program helps newspaper employees with executive potential develop leadership skills and grow professionally.
NEX GEN protégés and their mentors will craft their own agenda, schedule times to talk by phone at least once a month, and set a time for a personal visit.
SNPA also arranges group video conference calls for participants about every six weeks and invites the group to participate in online networking opportunities with key industry executives.
The NEX GEN Class of 2018-19 includes:
- Mark Adams, audience acquisition and retention manager for The Post and Courier in Charleston, S.C.
- Ethan Aden, digital sales manager for the Northwest Florida Daily News, Fort Walton Beach, Fla.
- Mickie Anderson, local news editor at The Gainesville Sun, Gainesville, Fla.
- Tonya Maddox, publisher of the Montrose Daily Press, Montrose, Colo.
- Cliff McCollum, managing editor of Gulf Coast Media, Foley, Ala.
- Andrea Vick, local sales manager for the Austin American-Statesman, Austin, Texas.
Read bios of 2018-19 NEX GEN participants. MORE
You get what you measure.
Count the number of bylines a newspaper reporter produces, and you'll likely get more bylines. Track page views closely, and your newsroom will be far more attune to what is driving page views and how to get more of them.
What a news organization includes in the set of metrics that leadership and staff monitor regularly can have some unintended consequences. Distraction from things that are more important, if nothing else. Google Analytics can measure a lot of different things, and there's a temptation to include as many ways of measuring audience as one can cram into a spreadsheet. In the process, staff can get hung up on measuring changes in process instead of changes in outcomes.More
The Post and Courier of Charleston, S.C., is getting into the horse racing business, acquiring the ownership rights to Steeplechase of Charleston.
P.J. Browning, publisher of The Post and Courier, said at a Thursday announcement at The Dewberry that acquiring the event helps the media company to diversify its portfolio and invest in its community.
"It makes good business sense for all of us here to pay attention to the ways in which Charleston residents and visitors alike embrace our unique events," Browning said. "Thousands of people attend festivals around town each year, and there's every reason that this can and should happen with Steeplechase."More