A culture of innovation 2/24/16

By Jane Nicholes, SNPA Correspondent

The Oklahoman Media Company is always willing to try something new.

"We have tried to create a culture here of ongoing innovation," said Christopher P. Reen, president and publisher of The Oklahoman. No single strategy is more important than another, and all employees are expected to contribute and improve.

The result is a dozen or more innovations over the last several years, not just one or two. The core goals are to increase audience and engage readers through news, advertising, digital, a TV studio, social media or the giant video screen on the side of the newspaper building in downtown Oklahoma City.

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