New name. Check. New website URL. Check. App under construction. Check. New Sunday paper. What?
In Brunswick, Ga., the family owned newspaper is rebranding its operation and investing in print. It's unlikely that there's another newspaper in America that has started a Sunday paper and expanded its newsroom staff by 25 percent in the past six months.
"We see every day the dogged passion that our readers have for the printed product," said Tim O'Briant, general manager and executive editor of what is now called The News. "They feel like it's their newspaper. The commentary we've gotten on our changes proves that. There's ownership.
"And while the audience may be smaller, it's a committed audience. Instead of shrinking our newsroom and shrinking our newshole, we felt like we need to aggressively invest in the best things about newspapers."MORE
"It's Alive" campaign emphasizes that The Brunswick News is a living entity thrumming with the pulse of the community.MORE
Carl Esposito, publisher of The Daily Times in Maryville, Tenn., for nine years and regional president for Adams Publishing Group for nearly three years, will retire effective Nov. 1.
Bryan Sandmeier, general manager of The Daily Times, will be promoted to publisher.
Paul W. Mauney, general manager of The Greeneville Sun and Adams' chief revenue officer for this region, will replace Esposito as regional president for Adams' Tennessee/North Carolina/Virginia group.More
There are seven changes news organizations need to adopt to succeed during the reader revolution. Jim Brady, CEO of Spirited Media, lays them out in a recent post for the Reynolds Journalism Institute. They include: serving your audience first (not your newsroom) and having a point of view.More
I am happy to share some good news with my fellow SNPA members. My family and I especially want to share with you some of our thinking and reasoning behind our decision. All of us (Ben, Palmer, Olivia, Eliza and me) have made a commitment to donate $25 million to the University of North Carolina's School of Media and Journalism.
This is the largest donation ever in the history of our family. We are lending our name and it will now be called the Hussman School of Journalism and Media. Here's why we are doing it.More