Things designers don't want to hear 6/11/19

By Ed Henninger

Over the next few months, I'm offering some of my best columns from the past few years.

This one focuses on things designers hear that drive them nuts.

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Is your 'designer' a designer? 5/14/19

By Ed Henninger

COME JUNE 1, I will have spent 30 years as a newspaper consultant. That's a long time. I'll be retiring at the end of this year ... perhaps sooner.

It's time for me to turn my attention more toward Julia and my family ... and the pursuits that bring me joy.

Over for the next few months, I'm offering some of my best columns from the past few years.

Here's one that focuses on designers.

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Shorter is better 4/16/19

By Ed Henninger

So ... how does design affect readability? And how does writing affect design?

Take a look at the two stories in the illustration with this column. Which do you think will be read by more readers?

Well, the one on the right, of course!

The short paragraphs make that story more appealing because readers understand a simple truth about writing: Shorter is better.

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