Alabama Media Group launched Red Clay Media in 2017 as a video-driven revenue stream. It began with videos created in the newsroom that inspired engagement from their readers. Today it is a thriving video arm with three distinct brands that focus on feel good, inspirational and comedic southern content.
Kat Duncan spoke with Elizabeth Hoekenga Whitmire, senior director of audience development for Alabama Media Group and Red Clay Media, to learn more about how they've conquered what many newsrooms are still struggling with – making money with video content.MORE
In this webinar, learn 10 tips that will make your video story stronger, audio better and video more compelling. This session is good for beginners, intermediate and those who have experience but need efficiency.MORE
TownNews and Stringr have announced a strategic partnership that will enable clients using TownNews' content management systems to easily expand their video inventories with high-resolution pre-packaged videos from Stringr's vast video marketplace.MORE
The Richmond Times-Dispatch is excited to launch the Virginia Video Network, a location-based video advertising solution delivered through standalone periodical racks and video displays. Through this new platform, the paper's advertisers can market directly to consumers at the point of purchase in high-traffic retail locations.
Virginia Video Network is Virginia's first digital-out-of-home video marketing solution that combines data and technology together to deliver relevant advertising messages to targeted customers.MORE
Aileen Devlin of the Daily Press in Newport News, Va., was awarded GRAND PRIZE honors (as well as first-place in the spot news category) in SNPA's annual Photo / Video Contest.
Awards were announced at the SNPA News Industry Summit in Nashville. Read this story to see the winning photos and videos.MORE
SNPA has announced the finalists in this year's Photo / Video Contest. Is one of your photographers on this list?MORE
Win cash prizes and earn recognition for your photojournalism skills in SNPA's 2018 Photo/Video Contest.
The contest includes four categories: Spot news photos, Sports photos, Feature photos and Videos.MORE
The Associated Press has announced it will offer eye-catching human interest, entertainment and viral content from Cover Video on its online AP Video Hub platform.MORE
In segment one of Innovation in Focus, the Donald W. Reynolds Futures Lab spoke with Terez Paylor, Chiefs beat writer at The Kansas City Star, who goes live with readers every week. During March, Innovation in Focus explored live video by testing various tools and methods in the field. In this segment the Futures Lab used multiple iPhones to broadcast live from the Columbia Missouri Farmers Market.MORE
Here's a taste of what you'll hear in Chicago, Oct. 6-8:
- Walter Hussman reports on the Arkansas Democrat-Gazette's bold move to convert all its subscribers to digital subscribers.
- Recruitment guru Laurie Kahn on what newspapers need to do to assemble a team of sales superstars.
- The Post and Courier reveals results from the Google News Initiative – literally days after its conclusion.
- News from Washington on the newspaper industry's fight to get a fair share of revenue from Facebook and Google.Springs.
Read about the latest job openings posted on the SNPA website. And, send us your listings to post at no cost.More