Mega-Conference - Friday

2017 and Beyond in Local Market Spending

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Money that has traditionally been spent on advertising is moving to promotions and digital services.  Corey Elliott, vice president of research with Borrell Associates, says: "It is no longer about media pitted against another. It is about how a local business spends on everything that can potentially win over customers."

On Friday, Feb. 24, during the Key Executives Mega-Conference, Elliott will look at the advertising expenditure forecasts of local businesses.

Publishers and advertising department executives need to hear his talk: "2017 & Beyond in Local Market Spend."

Register today for the Mega-Conference.

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