Styria Media Group installs Newscycle systems

Newscycle Solutions announces that Styria Media Group, one of the largest news media companies in Austria, Croatia and Slovenia, is live on Newscycle's advertising and content management systems at Večernji List, 24sata and Poslovni dnevnik, the group's properties in Zagreb, Croatia.

Newscycle's integrated software manages Styria's digital, mobile and print advertising and editorial operations. Styria reports it is taking full advantage of the flexible module options in Newscycle Advertising, allowing deeper insight into sales performance and goal-measurement tracking. The system's powerful add-ons make it possible for sales representatives to view customer account information and prepare ad sales in the field, helping Styria properties increase efficiency and revenue.

The new editorial system facilitates an efficient editorial workflow enabling increased mobility of Styria's journalists and editors. 

"By providing ad management teams with insights into sales performance, we ensure to effectively manage the large volume of content and to further expand our successful practices that will surely greatly reflect on improved revenue generation," said Mirjana Bacalja, managing director of Styria IT Group.
  
"Styria Media Group now has a solid base for expansion and new revenue streams. Their flexibility enables them to act fast on new or changing market conditions," said Patric Breuer, Newscycle's regional sales manager, EMEA.