New partnership will help newspapers better meet their postal needs


Brainworks Software, LLC has announced a new partnership with Interlink's True Newspaper Mail, an industry-leading cloud-based presort mailing system.

Brad Hill, president of Interlink, said: "It is my belief that Brainworks' current clients would welcome this expansion of services as yet another sign of Brainworks commitment to continuous improvement in ways that can make an immediate, direct impact on their business. Interlink is excited to work with Brainworks as its first partner in bringing a new, improved way to mail to newspapers. Several Brainworks' clients are already successfully using it. That is thrilling news!"

One group of 41 publications, currently using Brainworks' CircSmart management software, switched to True Newspaper Mail resulting in an annual postage savings of $185,000, while improving their delivery and gaining access to newspaper mailing expertise.

Cindy Bates, director of circulation at Brainworks, had this to say about the new partnership, "We are happy to announce that CircSmart is now fully integrated with Interlink. We welcome Brad Hill and his team and look forward to working with Interlink and offering our clients a great option for their mail needs. We are always looking for ways to make it easier and more cost effective for our customers to deal with their postal needs."


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