Second Street acquires Niche Media 5/21/19

Second Street has acquired Niche Media, which runs events dedicated to helping niche publishers generate new and additional revenue.

This acquisition further expands Second Street's role as a disseminator of best practices in media revenue and audience engagement. Second Street currently offers numerous resources including the Second Street Lab, Summit, sales workshops, webinars and playbooks to complement its audience engagement software platform.


Naples Daily News' live event engages choice merchants 8/21/13

Newspaper's post-ballot cocktail reception and awards ceremony continued to engage advertisers after the ballot was over.


How to plan, promote and profit from online promotions 7/11/13

This free playbook from Second Street includes tips and ideas for running successful online promotions.


Capitalize on holidays with online promotions 6/4/13

By Matt Coen, president and co-founder, Second Street

Take advantage of holidays that lend themselves to special promotions – and lay out a yearly calendar to show advertisers BEFORE they set their ad budgets.


GateHouse partners with Second Street for basketball Upickem 4/30/13

In the first quarter of 2013, this program generated $295,000 for GateHouse – up 18 percent from the same period in 2012.

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