Pioneer News Group launches tablet and app initiative
Pioneer News Group has teamed up with Microsoft and Posh Technologies to streamline the delivery of news and provide its readers with the power to publish stories.
The Seattle-based company's latest initiative features two components: the distribution of Microsoft digital tablets to its subscribers, and the launch of a digital app through the "uReporter" platform developed by Posh Technologies at several of its newspapers. Each tablet comes preloaded with the app built for receiving and sending the latest local news, though users also have the option of using their own devices to access the app as well.
According to Eric Johnston, chief operating officer of Pioneer News Group, the tablets are available as part of a subscription package. As of press time, the company had only recently begun selling devices at The Skagit Valley Herald in Mount Vernon, Wash. Eventually, the program is expected to be rolled out to all of the company's markets.
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