DRIVING - New Car Preview
Every year The Vancouver Sun and The Province produce a comprehensive new vehicle preview section that generates more than 70 pages and $200,000.
Now, a new digital/mobile option offers videos as well as photos, is simple to use and navigate, and is continuously updated as more new vehicles are introduced.
The Preview web app features virtually every new car in Canada and can be used on smart phones, tablets and desktops. Total annual digital sales have surpassed $100,000 and are still growing.
Additional information: (604) 605-2000
View 100 other award-winning ideas from the Canadian Community Newspaper Awards competition here.
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