Video tools Multipop and Bcast
PART 1: Interactive video with Multipop
Rather than overlaying additional content on top of a video, a startup called Multipop offers an interface for adding polls, links and other material alongside a video, with elements timed to appear at specific moments. Chief Executive Officer Josh Lamb explains how the result can change a viewer's experience.
PART 2: Streaming video via Bcast
Bcast is a live-streaming platform that enables video to go directly from a smartphone to other mobile devices, Internet TVs and the Web. We find out from founder and Chief Executive Officer Michael Hodge how it works and how it differs from other mobile streaming platforms.
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