Chris Davis named regional digital director

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Chris Davis has been named regional digital director for CNHI.

Davis previously was training manager, overseeing CNHI's companywide training program and implementing digital sales strategies for publishers and sales managers. In his new role, Davis will work with local markets in Iowa, Kansas, Minnesota, Missouri, Oklahoma and Texas to help drive digital revenue growth. He will report directly to Greg Maibach, CNHI's senior vice president, digital revenue.

"Chris' 10-plus years of experience working with our local markets, combined with his sales acumen and digital expertise, will allow him to excel in this new role," said Maibach. "I'm thrilled to have Chris in this key strategic leadership position."

Davis first joined CNHI in 2007 as a regional online sales manager. He then served as an online classified sales manager before becoming corporate training manager in 2013.

"The true strength of CNHI is the people in our local markets," said Davis. "I look forward to continuing my work with them to drive results for their customers."

An Oklahoma native, Davis attended the University of Central Oklahoma, graduating in 1997. He earned his master's degree from the University of Oklahoma in 2015.

CNHI, Davis, Maibach

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