Just a Pinch Media Serves Up Free Weekly Food Columns, Photos

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One of the best-read and most valued components of a community newspaper is recipes. Now newspaper publishers can feed their readers’ appetites with free, weekly food columns from Just A Pinch Media.

Each week, Just A Pinch Media serves up two syndicated columns and photos: Just A Pinch and Janet’s Notebook. Just A Pinch features recipes, photos and profiles of hometown cooks from across America. Janet’s Notebook focuses on behind-the-scene stories of life in the kitchen with Janet Tharpe of Franklin, Tenn. Tharpe is hostess for Just A Pinch Recipe Club, a new online recipe community at www.justapinch.com.

“We believe in the importance of community journalism and the need to deliver hometown content that complements a newspaper’s editorial tone, especially in this time of tightening budgets,” said L. Daniel Hammond, CEO and founder of American Hometown Publishing and Just A Pinch Media.

Hammond also created and brought American Profile magazine to community newspapers almost a decade ago.

Publishers can sign up for distribution of the free weekly columns at www.justapinchmedia.com where they’ll also find letters to readers, house ads and other promotional materials to help introduce the food columns and Just A Pinch Recipe Club. Current and archived columns are available at the site in color or black-and-white in two-column and three-column PDF formats. Publishers may use the material as they please through the unique licensing agreement where they simply acknowledge the ownership and origin of the articles, and in return, are allowed to use them without any syndicated fee.

Members of the Just A Pinch Recipe Club online community can view and rate thousands of recipes, submit and chat about recipes, build meal plans, access grocery lists and access hundreds of free coupons from national brands like General Mills, Hershey’s, Land O Lakes and Betty Crocker.

Each week, blue ribbons are awarded to outstanding recipes on the Just A Pinch Recipe Club site. A story about blue-ribbon wins and other submissions is sent to the submitter’s hometown newspaper for publication.

Statesman Dives In, Establishes Retta's Swim Safe Endowment Fund

The Statesman (Austin, Texas) recently took the next step (or stroke) for its 10-year program Swim Safe for Austin Kids by establishing Retta’s Swim Safe Endowment Fund, named in honor of one of the program’s founding members, Retta Kelley Van Auken.

“We at the Statesman can think of no better way to salute and thank Retta for all her years of service to Cox Enterprises – 31 years – and her contributions to our community than to name the Swim Safe endowment in her honor,” said Statesman Publisher Michael Vivio.

She most recently was the community development director for 10+ years at the Statesman. She retired in 2008, but during her career, she was instrumental in helping many organizations in Austin.

Statesman Swim Safe was founded in 1999 by Kelley Van Auken and Farhad Madani, the former director of aquatics for the City of Austin Parks and Recreation Department, to address the need for water safety classes among low-income and minority children. Statistically, these children, particularly boys, face a greater risk of accidental drowning. Since its inception, the program has provided water safety classes to more than 10,000 at-risk youth in East Austin communities.

The fund, administered by the Austin Community Foundation, has a goal of $300,000; the Statesman has already committed $50,000. An agile advisory board made up of three members will oversee and direct this endowment.

The Statesman is seeking donations from Austin and Central Texas businesses as well as from families and individuals.

SNPA Members Offered Registration Discount at Interactive Media Conference

SNPA members are invited to register at discounted rates for Editor & Publisher's annual Interactive Media Conference & Trade Show, set for June 16-17 in Las Vegas, Nev.

Featured session topics are:

  • Can Digital Tablets Save Media?
  • Vendor Roulette: Choosing the Right One
  • It's All About the Apps
  • Lessons From the Local Startups
  • Advertising Focus: Reaching Jaded Consumers
  • Editorial Focus: Will Twitter Peter Out?
  • SNPA members can register for the conference at a special discount. Use the promotional code SNPA to obtain discounted fees when you register. For full information about the conference, go to: http://www.interactivemediaconference.com.

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