Anniversary edition takes readers back 125 years
The Watauga Democrat celebrated 125 years of publication with a gala and museum exhibit, plus a front page in the style of its early days, complete with authentic fonts, typography and design. It also produced a special section revisiting stories of local significance from the past.
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Newspaper to host inaugural Indie Online Film Festival
Four independent filmmakers have a chance to be discovered by a worldwide audience next month when NYTimes.com streams their films live.
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Automatically check your emails for AP style
With AP StyleGuard for Outlook, you'll have a powerful yet easy solution that integrates with Microsoft Outlook and provides automatic checking of your emails for AP style.
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The Washington Post debuts PostTV Web show
Personality-based segments are giving Washington viewers a look at the politics of politics, in a fun way – in a new PostTV Web show.
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10 tips for understanding your audiences and targeting new ones
In a consumer-driven media age, in which charging for digital content is becoming a large part of the business model, publishers have to focus more on individual users' needs and desires. Here are 10 key insights to consider.
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Strong advertiser support found for sports posters
Families love these high school sports-schedule posters and business sponsors are enjoying the community buzz.
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FOIA Machine would break logjam for public records
In addition to helping automate the process of making and tracking requests for public records, FOIA Machine will also create a community of users to share expert tips and strategies.
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How to photograph a fire: A journalist's guide
From the type of lens to use, to sources of light and human interest angles, this guide will help you tell the story of the next fire in your community through photographs.
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Morning Update is building audience of dedicated readers
Rise and shine! The Morning Update has become a popular item for readers in Cullman, Ala., who look to this early morning report for top news of the day.
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Newspaper combines videos with its local food content
The Journal's website visitors are now able to get more answers to the daily question: "What's for dinner?"
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Hope Star recognizes '20 under 50' who go above and beyond
"People are the life, the driving force of every community," says Rick Kennedy, regional editor of The Hope (Ark.) Star. The paper highlighted 20 individuals who are moving their community forward and making improvements in the lives of others in a special "20 under 50" section published Saturday, June 3.
Hope Star readers were asked to participate by nominating people under the age of 50 who are making big contributions in Hempstead County.
Click the link below to view the special section.
MoreOpt In allows newsrooms to improve newsletters or create one from scratch
This free, easy-to-use tool was built for newsrooms and freelancers to begin addressing the challenges of newsletter curation. As it stands, newsrooms no longer have the time nor the resources to maintain unfocused newsletter programs that don’t achieve their goals. Opt In is an online tool that gives news organizations, freelancers and regular people the ability to build an e-newsletter strategy from scratch, or create a plan to improve upon an existing one.
MoreTop 5 best newsletter pop-ups
When it comes to newsletters, the meat of your product should be the content of the email. However, after launching a brand-new letter or reviving an old one, it's critical that newsrooms make a concentrated push for sign-ups. Many newsrooms use ads in house and on other websites, or opt for an embedded sign-up box in the body of an article or on their landing page. But some are still using the good old pop-up form.
But there's a catch: The pop-up form can be tricky. Sites can be dinged by Google for interrupting or obscuring the reader's experience. So why bother? At nearly 2 percent, the conversion rate for pop-ups is remarkably high, and while using them may interrupt usability, gaining immediate access to a reader's inbox is a powerful tool for newsrooms.
Pop-up forms get a bad rap, but for those sites that are willing to take the risk by using ads to garner subscribers, they make it worth their while.
We've listed five of our favorite, most eye-catching pop-up forms from across the web. Not only are these forms interesting, they actually convince us to sign up for a newsletter we otherwise may have overlooked.
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