With AP StyleGuard for Outlook, you'll have a powerful yet easy solution that integrates with Microsoft Outlook and provides automatic checking of your emails for AP style.MORE
Personality-based segments are giving Washington viewers a look at the politics of politics, in a fun way – in a new PostTV Web show.MORE
In a consumer-driven media age, in which charging for digital content is becoming a large part of the business model, publishers have to focus more on individual users' needs and desires. Here are 10 key insights to consider.MORE
Families love these high school sports-schedule posters and business sponsors are enjoying the community buzz.MORE
In addition to helping automate the process of making and tracking requests for public records, FOIA Machine will also create a community of users to share expert tips and strategies.MORE
From the type of lens to use, to sources of light and human interest angles, this guide will help you tell the story of the next fire in your community through photographs.MORE
Rise and shine! The Morning Update has become a popular item for readers in Cullman, Ala., who look to this early morning report for top news of the day.MORE
The Journal's website visitors are now able to get more answers to the daily question: "What's for dinner?"MORE
Bill Ketter, vice president/news for CNHI, offers these tips for improving local news coverage.MORE
A new online advertising feature in The Washington Post invites organizations to post commentary related to or in response to content from the paper's opinion section.MORE
When it comes to newsletters, the meat of your product should be the content of the email. However, after launching a brand-new letter or reviving an old one, it's critical that newsrooms make a concentrated push for sign-ups. Many newsrooms use ads in house and on other websites, or opt for an embedded sign-up box in the body of an article or on their landing page. But some are still using the good old pop-up form.
But there's a catch: The pop-up form can be tricky. Sites can be dinged by Google for interrupting or obscuring the reader's experience. So why bother? At nearly 2 percent, the conversion rate for pop-ups is remarkably high, and while using them may interrupt usability, gaining immediate access to a reader's inbox is a powerful tool for newsrooms.
Pop-up forms get a bad rap, but for those sites that are willing to take the risk by using ads to garner subscribers, they make it worth their while.
We've listed five of our favorite, most eye-catching pop-up forms from across the web. Not only are these forms interesting, they actually convince us to sign up for a newsletter we otherwise may have overlooked.More
The Times-Picayune and The New York Times have begun a partnership that will explore the causes and potentially catastrophic effects of coastal erosion and sea level rise along the Louisiana coast.More
Newsrooms can no longer afford to distribute poorly curated newsletters. Yet executives from many modern newsrooms say they lack the financial and staff capacity to do otherwise. Crosscut Public Media, in partnership with the Donald W. Reynolds Journalism Institute, will soon be releasing a new, free tool for newsrooms and newsletter curators to begin addressing this challenge.More