CMG newspapers launch new education digital section
Cox Media Group is launching a new weekly digital ePaper section today that will be available to subscribers of CMG's seven daily newspapers. The Education Extra will provide readers with key insights and trends to stay informed on local and national school issues.
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What a daily newspaper and its parent company are learning as staff experiment with Amazon Alexa
By Jennifer Nelson, Donald W. Reynolds Journalism Institute
Although news stories can be fed automatically from a CMS to Alexa-equipped devices like the Amazon Echo, Christopher Biondi, senior director of digital development at GateHouse Media, believes tailoring the content to the new platform is the best way to provide a good listening experience.
This is just one takeaway GateHouse newspaper leaders are learning as they try out the voice assistant technology. The Columbus (Ohio) Dispatch is one of the newspapers hand-picking its content.
MOREAnother website is live on NEWSCYCLE's ONSET platform
ONSET enables rapid multimedia content delivery and stimulates readership/advertising growth.
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USS Eisenhower VR offers groundbreaking virtual reality experience
USA TODAY NETWORK, part of Gannett Co., Inc., has released its latest interactive virtual reality experience: an industry-first fusion of 360-degree storytelling with high-end VR interactivity aboard the USS Eisenhower.
"It's the most ambitious reflection yet of our ongoing commitment to telling amazing stories in VR," said Robert Padavick, director of VR / 360-degree video, USA TODAY NETWORK.
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ITI Digital can help you increase your revenue and engage with your target audiences
Events are the lifeblood of the community. They drive business to the community, but few newspapers have the resources to devote to searching out local events and pulling together a comprehensive community calendar of events.
ITI Digital has an automated process that would remove the time barriers ... and generate revenue for you at the same time.
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Digital Genie wants to help SNPA members navigate the changing digital landscape
When newspapers are disappointed with their digital results, the problem typically is a combination of not having the right products for their market, their sales teams not being fully equipped with everything they need, and possibly not being held accountable for their digital sales numbers.
Carol Evanicky and Penny Merian of Digital Genie, a new company that launched in early April, are working with newspapers to help them address these issues and to develop those audience and advertiser segments they want to grow.
MORENew site, features coming to Paducah Sun online
The Paducah (Ky.) Sun will transition to a new website this week. The plan is to bring the new site online Wednesday morning.
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3 ideas to increase your August revenue
Don't forget about back to school – create new revenue with back-to-school and high school sports engagement campaigns.
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Brainworks announces new Paywall/Day Pass functionality
Brainworks has announced a new expanded functionality to its paywall module. The Day Pass will allow media companies the flexibility of charging for their content on a daily basis while also providing non-subscribers the opportunity to consume editorial when convenient for the reader. The Post and Courier in Charleston, S.C., is the initial development partner for this new technology and has gone live with the Day Pass.
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Quick survey: What do you want to know about digital journalism, and how do you want to learn it?
If you want to get better at social media, data journalism, mobile video or other digital skills, please take this brief survey -- by June 27. You might even win $50.
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Ballot drives 2,900% increase for email newsletter sign-ups
Sauk Valley Media created a high school sports ballot to connect with readers on a deeper level and grow its local sports newsletter.
MorePolitical email marketing expected to break records in 2018, according to Site Impact
According to a study by Borrell Associates Inc. conducted earlier this month, digital advertising spend (including email marketing) for political campaigns will increase dramatically for 2018 campaigns. The figures are expected to eclipse previous years' spend and set new records.
The study shows that digital ad spend is set to grow to $1.8 billion, beating out cable, radio, newspapers and telemarketing, among other categories. In fact, the only category that will beat digital ads in the budgets of politicians this year is broadcast TV, with $3.5 billion in spend. Email marketing experts at Site Impact say this is exciting news, and further proof that the best way to reach people is, increasingly, email marketing.
MoreThe Virginian-Pilot is testing a new way to add context to a story, and asking readers to help
Smart Tagging reads through an article and identifies key terms, which it highlights in gray. Click on a highlighted word or phrase to learn more about it without leaving the story, or opening a new application or browser window.
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