3 ideas to increase your August revenue 7/10/17

By Matt Coen, president and co-founder, Second Street

Don't forget about back to school – create new revenue with back-to-school and high school sports engagement campaigns.

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Brainworks announces new Paywall/Day Pass functionality 6/20/17

Brainworks has announced a new expanded functionality to its paywall module. The Day Pass will allow media companies the flexibility of charging for their content on a daily basis while also providing non-subscribers the opportunity to consume editorial when convenient for the reader. The Post and Courier in Charleston, S.C., is the initial development partner for this new technology and has gone live with the Day Pass.

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Quick survey: What do you want to know about digital journalism, and how do you want to learn it? 6/20/17

By Linda Austin, project director of the Associated Press Media Editors' News Train and an RJI Fellow

If you want to get better at social media, data journalism, mobile video or other digital skills, please take this brief survey -- by June 27. You might even win $50.

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Third times a charm for Forsyth County News 6/19/17

By Matt Coen, president and co-founder, Second Street

Third annual ballot generated over $200K with the addition of Best of Forsyth Red Carpet Event.

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Your publication's image helps sell your credibility 6/5/17

By Lewis Floyd, senior associate, W.B. Grimes & Co.

What factors comprise your publication's image? I believe your image is comprised of many factors, including – but not limited to – print quality, web presence, employee attire, employee attitude, your office cleanliness, the area outside your building, the racks you use to sell your publication (both coin and inside racks), your delivery and your editorial objectivity, just to mention some that top my list.

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4 Star-spangled ideas for 4th of July 6/5/17

By Matt Coen, president and co-founder, Second Street

Drive big engagement and revenue this 4th of July with patriotic-themed photo contests, ballots, sweepstakes and quizzes.

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Presteligence enhances My News 360 apps 5/30/17

Presteligence has added two new features to the My News 360 apps. They include updates to the way the app's menu structure can be changed and the addition of weather.

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Major media websites lose audience due to slow load times on mobile 5/22/17

According to the latest study released by mobile device data expert DeviceAtlas, leading news websites fail to impress in terms of web performance on mobile. Results show that 50 of the world's most popular newspaper websites take an average of 10.5 seconds to load – over three times longer than most visitors will wait.

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What an Idaho TV station is learning from flying a drone 5/9/17


By Jennifer Nelson, Donald W. Reynolds Journalism Institute

As the news crew at KTVB in Boise, Idaho, has learned, launching their drone for news coverage can draw a crowd. Executive News Director Kate Morris says this has been a good opportunity to educate the public about the opportunities the new technology offers journalists and assure folks of the TV station’s commitment to ethical journalism and safety. But crowds have also posed challenges. Morris says her team has learned that it’s best to have additional staff on hand to answer people’s questions so the drone operators can stay focused on the job at hand.

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4 Father's Day ideas (and why they'll work for you) 5/8/17

By Matt Coen, president and co-founder, Second Street

Leverage quizzes, ballots, sweepstakes and photo contests to make Father's Day the start of major summer revenue.

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